Indian Institute of Management Indore (IIM Indore), signed a Memorandum of Understanding (MoU) with video-sharing application Tik Tok on Thursday, January 16, to produce short video modules on management courses for students and trained professionals.
The Institute has collaborated with Tik Tok to prepare short video modules on communication, strategy, negotiation, marketing among others things, IIM-I director Himanshu Rai said.
“We are hopeful that the MoU with Tik Tok will help in skill development for youngsters and in turn boost the country’s economy in the future,” Rai said. “IIM-Indore will implement these video modules in its different courses,” he added.
As the Institute also trains management professionals, government officials and entrepreneurs, these videos will also be tailored to suit their needs, the director said.